Business Intelligence vendor Yellowfin to host Dashboard thought leadership session at IRM Enterprise Data & BI conference 2015

By Tom Campbell

Global Business Intelligence (BI) and analytics software vendor, Yellowfin, has announced that it will host a thought leadership session on BI dashboards when it exhibits as a ‘gold’ event sponsor at IRM’s Enterprise Data and BI Conference Europe 2015.

IRM’s enterprise data (ED) and BI conference will be held 2 – 5 November 2015 at Radisson Blu Portman Hotel, London.

Yellowfin will be hosting a thought leadership session titled One Size Doesn’t Fit All: Dashboards for Strategic, Operational and Analytical Needs – that will discuss how to build dashboards to suit specific organizations and business objectives.

For further details on Yellowfin’s dashboard session, GO HERE >

For more information, and to register for IRM’s ED & BI Conference, GO HERE >

Yellowfin Managing Director for EMEA, Peter Baxter, said that despite being frequently cited as the most important BI technology, many dashboards fail to address the needs of the business.

“At Yellowfin, we unfortunately see a large number of dashboards that don’t properly align with business requirements and fail to deliver actionable insights,” said Baxter. “Different types of dashboards are required to best support the different roles and functions within an organisation. Delivering the right dashboards, to the right people, at the right time, is critical to obtain value from any BI deployment.

IRM’s ED & BI Conference offers delegates the opportunity to learn from key professionals in the industry and increase their understanding of essential topics in the BI space, such as dashboards.”

The conference will feature a keynote presentation by, among others, Louise Miller, Head of UK Customer Data at Standard Life, and deliver an unparalleled networking opportunity for data management and BI professionals from across Europe.

View the full agenda for IRM’s ED and BI Conference 2015 HERE >

IRM’s ED & BI Conference is widely regarded as the leading independent and most authoritative data management gathering in Europe. The event includes five tracks, with more than 60 sessions, including topics such as data visualisation, data governance, Big Data, cloud BI and dashboarding.

For details, and to register for IRM’s ED & BI Conference, GO HERE >

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About Yellowfin

Yellowfin is a global Business Intelligence (BI) and analytics software vendor passionate about making BI easy. Founded in 2003 in response to the complexity and costs associated with implementing and using traditional BI tools, Yellowfin is a highly intuitive 100 percent Web-based reporting and analytics solution. Yellowfin is a leader in mobile, collaborative and embedded BI as well as Location Intelligence and data visualisation.

Over 10,000 organisations, and more than one million end-users across 70 different countries, use Yellowfin every day. For more information, visit

For further media information, interviews, images or product demonstration contact:

Tom Campbell, Marketing Manager, EMEA on +44 (0)1908 933 774 or

For regular updates and news, follow Yellowfin on Twitter (@YellowfinBI), LinkedIn (Yellowfin Business Intelligence), YouTube (Yellowfin Team) or email to subscribe to Yellowfin’s free e-newsletter.